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All the United States Michigan Frankenmuth Bronner's Christmas Wonderland

Bronner's Christmas Wonderland

World's largest Christmas store.

Frankenmuth, Michigan

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Sign at the entrance to Christmas Lane. (Wikimedia Commons)   Dustin M. Ramsey
Sign at the entrance to Christmas Lane. (Wikimedia Commons)   Dustin M. Ramsey
The West Entrance to Bronner’s Christmas Wonderland. (Wikimedia Commons)   Dustin M. Ramsey
  Peter K Burian / CC BY-SA 4.0
  SemiruralYeti / Atlas Obscura User
  SemiruralYeti / Atlas Obscura User
  SemiruralYeti / Atlas Obscura User
  SemiruralYeti / Atlas Obscura User
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About

Founded in 1945 by Wally Bronner, Bronner's Christmas Wonderland is the world's largest Christmas store, a year-round commercial attraction for all ages. A huge draw for the town of Frankenmuth, Michigan, Bronner's welcomes at least two million visitors every year from throughout, mostly, the United States and Canada. In 1976, the state of Michigan designated Bronner's an "Embassy for Michigan Tourism."

The building, which is the size of five and a half football fields, sits on 27 acres of landscaped grounds that feature dozens of Christmas displays. Outside of the main entrance, for example, are three 17-foot tall Santas and a 15-foot tall snowman.

Inside of the building, which uses the motto "Enjoy CHRISTmas, It's HIS Birthday; Enjoy Life, It's HIS Way," Bronner's has about 800 animated figurines on display. The electrical bill for the store averages about $900 every day. Also on display are Christmas ornaments, artificial Christmas trees, decorations, collectibles, and Nativity scenes. Every single year, the store, which has a parking lot built to hold more than 1,000 cars and buses, sells about 150,000 postcards, 600,000 glass tree ornaments, 500,000 feet of garland, and much more.

Wally Bronner died in 2008 at the age of 81, but his store continues to function as it did before his passing.

Related Tags

Christmas Shops Purveyors Of Curiosities

Community Contributors

Edited By

Rachel, nbj914, Michelle Cassidy, SemiruralYeti

  • Rachel
  • nbj914
  • Michelle Cassidy
  • SemiruralYeti

Published

December 24, 2015

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Sources
  • Wikipedia: Bronner's Christmas Wonderland: http://en.wikipedia.org/wiki/Bronner%27s_CHRISTmas_Wonderland
  • Gadling: "Inside Bronners Christmas Wonderland - the Largest Christmas Store in the World" (October 2010): http://www.gadling.com/2010/10/06/inside-bronners-christmas-wonderland-the-largest-christmas-sto/
Bronner's Christmas Wonderland
25 Christmas Lane
Frankenmuth, Michigan, 48734
United States
43.314601, -83.738984
Visit Website
Get Directions

Nearby Places

Delta College Planetarium

Bay City, Michigan

miles away

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miles away

Explore the Destination Guide

Photo of Michigan

Michigan

United States

Places 271
Stories 29

Nearby Places

Delta College Planetarium

Bay City, Michigan

miles away

State Theatre

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miles away

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Explore the Destination Guide

Photo of Michigan

Michigan

United States

Places 271
Stories 29

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